Spinifex Wines are a boutique wine company based in Barossa Valley, with a strong French connection. We approached them with a recommendation to reposition their brand to more effectively reflect their ethos and product values. Spinifex's logo was retained for brand recognition. Our complementary solution features a motif inspired by their symbol, the fleur-de-lis and French decorative designs. The symbol and appellation is printed in gold foil and the motif is blind embossed on a variety of stationery items.